User behaviour analysis
Heatmaps, session recordings and funnel analysis to understand where and why visitors leave.
The problem
Data shows where people leave; observing behaviour helps explain why.
What’s included
- Consent-aware tool setup
- Key page analysis
- Findings and recommendations report
Who it’s for
- Before a redesign or a large campaign
Tools and integrations
- Microsoft Clarity
- Hotjar
- GA4
How we work
- 01Measurement plan
What we measure, why and under what name.
- 02Implementation
Tags, events and consent mode.
- 03Validation
Event-by-event checks before data is trusted.
- 04Use
Dashboards and prioritised improvement hypotheses.
Related services
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